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Investing News Network's outsourced publishing team delivers great returns

Online publisher Investing News Network's (INN) logo

Industry

Media & Publishing

Challenge

Sourcing the right publishing staff amid a period of low business confidence and a talent supply shortage in North America.

Results

Thousands of dollars saved on salaries and ongoing recruitment efforts, thanks to long-term staff retention.

Roles Outsourced

Content Publishers, Publishing Specialists

“Outsourced successfully found talent that I needed in the Philippines, and they have stayed with us for over three years. That’s something virtually unheard of within our company.”

Pia Rivera

Publishing Director, Investing News Network

An illustrated Outsourced publisher seated on oversized books while using their laptop.

Meet the client

Investing News Network (INN) is an independent web publisher of investing news, helping connect companies and investors with opportunities. INN provides high-quality coverage of over 40 niche investment segments and bases its operations in Canada.

Heightened turnover and scarce talent in the region prompted INN to look beyond its geographical borders in search of high-quality staff.

We spoke with INN Publishing Director Pia Rivera about their ongoing outsourcing partnership formed in 2020.

The challenge: source a publishing team

INN sought to expand its publishing efforts during the Coronavirus pandemic by recruiting more qualified Content Publishers and Publishing Specialists. However, sourcing local candidates was costly and time-consuming, and even when they managed to hire staff, retaining them was an ongoing challenge. 

This arose at a time where staff turnover and recruitment rates hit record highs in North America. Business confidence dropped significantly, and competition for talent was fierce. 

The solution: hire publishing staff in the Philippines

INN connected with Outsourced to increase its publishing capacity cost-effectively and gain access to the top 1% of creative professionals in the Philippines, India, Malaysia, Argentina, Colombia, and Vietnam. A literal world of talent became available overnight. The candidates best aligned with INN's desired skills and budget were based in the Philippines, saving the company thousands. 

“Outsourced successfully found the talent that I needed in the Philippines, and they have stayed with us for over three years,” says Pia Rivera, Publishing Director at INN. “That’s something virtually unheard of within our company.”

While their offshore publishing team works in a different time zone from HQ, collaboration flows. INN's exceptional team of outsourced Content Publishers and Publishing Specialists communicate directly with INN's onshore staff, ensuring work is consistently delivered to a high standard. 

Pia explains: “Our Philippines team get tasked to deliver a daily package of time sensitive deliverables, guided by how-to documents that list steps to follow in great detail,” working diligently to complete assignments on time. 

The business impact

Retaining its offshore staff long term has saved INN thousands of dollars and released the company from regularly recruiting professionals to join the team. 

And while INN selected Outsourced for its overall value for money, the partnership has delivered great returns because of its strong relationships. Michelle Amaro, Client Success Manager at Outsourced, ensures Pia regularly receives updates on team performance so she's never in the dark.

“Outsourced is highly communicative, responsive and knowledgeable in HR practices in the Philippines,” adds Pia. This means INN continues business as usual knowing the complexities of offshore staffing are handled by the experts. 

When asked what was most impressive about Outsourced, Pia simply remarked “their people.”

Outsourced helps you hire and retain the top 1% of talent worldwide, with world-class managed operations supporting your success. Talk to a staffing specialist today — or estimate your monthly savings on popular roles using our calculator below. 

Discover how much you could save with an Outsourced publishing team